Asahi Kasei Europe has united European sales, marketing and R&D activities at its new location at Düsseldorf Harbour, Germany.
Asahi Kasei Europe GmbH and its sister company Asahi Kasei Microdevices Europe GmbH started, on 16th
November 2020,
office operation at the new “C-View Offices” at Düsseldorf Harbour, Germany. In March 2021, the R&D offices, as well, have relocated to the new location.
“This relocation marks the next important milestone of Asahi Kasei’s expansion on the European market. Europe is at the forefront of an evolution in the automotive industry that is said to happen once in a century. In addition, it is the forerunner in environmental topics. Uniting sales, marketing, R&D and technical service activities at one single location will enable us to quickly address the changing demands by customers and to enhance joint projects with local partners”, said Hideki Tsutsumi, Managing Director at Asahi Kasei Europe.
The new offices
The new building has wide open office and meeting spaces with a clear view on the water side and the Düsseldorf skyline. In addition, a new showroom hosts the display of the company’s materials and solutions for the automotive industry, ranging from sustainable microfiber materials for interior seat and headliner coverings to innovative foam products and separators for battery applications.
Furthermore, the adjacent hall building is home to the Asahi Kasei Europe R&D Center, with laboratory space for various materials, such as engineering plastics, synthetic rubber, as well as for battery and coating materials.
“The new office spaces will further foster the cross-divisional communication within Asahi Kasei Europe, but also the cross organisational communication with other European Asahi Kasei Group companies. Naturally, this will also be of great benefit to our customers”, adds Tsutsumi.
A new approach towards the European automotive industry
From April 2016, when Asahi Kasei Europe and Asahi Kasei Microdevices Europe established at “Am Seestern”, Düsseldorf, the companies have been accelerating the activities towards the
European automotive industry. In October 2017, Asahi Kasei Europe opened its R&D Center in CHEMPARK Dormagen in order to provide local technical support and strengthening the cooperation and joint development with European companies and universities.
In the five years since its establishment, Asahi Kasei Europe has built a strong network in Düsseldorf, enough to make the annual “Asahi Kasei Europe Business Forum” a well-established conference and networking event for customers and partners.
In addition, Asahi Kasei Europe is a strong supporter of Sports City Düsseldorf and is actively promoting the traditional Japanese Judo sports by conducting annual Judo Workshops with young enthusiastic Judo-ka in Düsseldorf.
“Düsseldorf is a great hub for business activities in Europe and in close proximity to technical universities. With this relocation we are further committing ourselves to our home base Düsseldorf – a very important sign in times of COVID-19. We are very much looking forward to create this next chapter of Asahi Kasei Europe together with our customers and partners”, adds Tsutsumi.