Camilla Travis was appointed Group Director for Marketing at Hempel A/S.
Starting August 1st, Camilla Travis has taken the role of Group Director for Marketing at Hempel. She will lead Hempel's global marketing team, with special focus on e-marketing strategies, assortment and portfolio.
"We recently expanded our Group Marketing function to include product assortment and portfolio management. This better reflects our regional setup and will enable more effective communication around products and product launches - two extremely important marketing areas. Camilla is the ideal person to lead this expanded function and global team", said Michael Hansen, Group Commercial Officer at Hempel.
Camilla has more than 20 years of marketing experience, encompassing almost every marketing discipline. At Hempel, she will be responsible for ensuring the company takes a structured and impactful approach to marketing across the globe. She will also be part of driving Hempel's strategy of market-driven innovation, by connecting innovation and products with customers and customer needs.
"Hempel has an attractive portfolio of products and services, closely matched to customer needs. I'm really looking forward to working with our global teams to create relevant communication of our products and services, and develop innovative tools and channels that ensure a good experience for all our new and existing customers", said Camilla.