Valspar debut industry-leading valPure can linings in flagship Libby's brand canned vegetables

Date: 26/01/2017
Categories: Other news

Valspar's brand of non-BPA* can lining technologies, provides superior protection for food while addressing consumers' desire to avoid materials of concern.

Seneca Foods Corporation, a leading fruit and vegetable processing company, today announced its continued commitment to food safety education by partnering with The Valspar Corporation, adding their valPure® logo to many of its canned vegetable labels. valPure®, Valspar's brand of non-BPA* can lining technologies, provides superior protection for food while addressing consumers' desire to avoid materials of concern. The valPure® lining has been evaluated using Safety by Design, a process modeled on pharmaceutical development, ensuring a safe and sustainable solution. As the first major canned vegetable processor to switch to BPA non-intent linings, Seneca has updated its labels to provide greater transparency of the materials used in place of BPA.

"Our consumers want labels that inform them of the composition and safety of this alternative can lining," said Bruce Wolcott, Vice President of Marketing for Seneca Foods. "Our top priority is to provide the highest-quality, most nutritious foods that our consumers can trust." With this development, Seneca has now transitioned many of its canned vegetables under the popular Libby's® brand to valPure® linings.

"With infinite recyclability and efficient manufacturing, metal cans offer a safe and sustainable option for food packaging. We are proud to partner with Seneca Foods on the launch of their Libby's® label designating valPure® lining," said Sam Shoemaker, Senior Vice President Global Packaging of Valspar.

For further information: www.valsparpackaging.com/valpure, www.senecafoods.com/valpure.

*Valspar's valPure® can lining technologies are based on polymeric components that are not derived from Bisphenol A.

About Seneca Foods Corporation Seneca Foods is North America's leading provider of packaged fruits and vegetables, with facilities located throughout the United States. Its high quality products are primarily sourced from over 2,000 American farms. Seneca holds the largest share of the retail private label, food service, and export canned vegetable markets, distributing to over 90 countries. Products are also sold under the highly regarded brands of Libby's®, CherryMan®, Aunt Nellie's®, READ®, Seneca Farms® and Seneca® labels, including Seneca snack chips. Seneca's common stock is traded on the Nasdaq Global Stock Market.