The Powdura ECO coatings shift from pre- to post-consumer recycled plastic resins.
The coatings manufacturer Sherwin-Williams has announced that its Powdura® ECO powder coatings range of products will be formulated with polyester resins comprised of 25% post-consumer recycled plastic (rPET) in order to reduce the carbon footprint.
Committed to reducing its environmental footprint, Sherwin-Williams has formalised its approach to integrating sustainability into its innovation processes. Through the development of technologies like Powdura ECO, originally launched in 2020 using pre-consumer rPET, the company will then help customers and applicators to reduce their CO2 emissions. Every 100 pounds of Powdura ECO coatings contain the equivalent of approximately 1,600 sixteen-ounce plastic bottles.
To meet precise end-use requirements, Powdura ECO is available in a full range of polyester TGIC, TGIC-free and polyester epoxy hybrids for various applications including appliances, office furniture, electronic enclosures, generators and heavy equipment. The coatings can be customised to meet OEM specifications and align with third-party certifications that define and measure sustainability standards.
“After the successful launch of Powdura ECO in 2020, we wanted to explore additional ways to make the line even more sustainable. Engineered with the circular economy in mind, Powdura ECO helps reduce plastic pollution by granting plastic waste a second life by reusing it as a core raw material in the coating,” has stated Tabitha McLeish, the global marketing director of the General Industrial Coatings division at Sherwin-Williams. “There are no performance trade-offs, which allows OEMs to pass both durability and sustainability benefits onto their consumers – a win-win for everyone.”
“Sherwin-Williams strives to be a strong innovation partner for our customers. Our innovation process is focused on how we can support our customers in their sustainability goal,” has added Mike Bourdeau, the president of the General Industrial Coatings division of Sherwin-Williams.