AkzoNobel signed a three-year partnership with the Tour de France, becoming Official Supplier of the sporting event.
AkzoNobel has signed a three-years partnership with the Tour de France. As Official Supplier of the sporting event, the company will offer support through its portfolio of brands.
"AkzoNobel and the Tour de France is an irresistible combination. Both organizations share an exciting and proud history, where passion and sustainable performance meets innovation and tradition", explains AkzoNobel CEO, Thierry Vanlancker. "The race is all about teamwork, expertise and human endeavour; attributes that strongly resonate with AkzoNobel, our pioneering spirit and our commitment to being a frontrunner."
This partnership, will also provide AkzoNobel with the opportunity to support and engage the local communities across France.
"We're always looking for ways to make a positive social impact through the transformative power of paint and this partnership will open up some wonderful opportunities. We're looking forward to getting started and are excited to be part of such a prestigious event which is so well loved around the world", concluded Vanlancker.